Ngọt - "Chè"

​NGỌT is a new local brand that sales "Chè". Chè is any traditional Vietnamese sweet beverage, dessert soup or pudding. It tends to incorporate fruit, vegetables, beans, seeds, glutinous rice and tapioca powder, and is often topped with coconut milk.

DISCIPLINES

Art Direction

Brand Identity

LAUNCHED
Jul 2019
CLIENT

Ngọt

​​Brand

​Inspiration

Sweet

Delicious

Fresh

​Bold

​Dynamic

The Logo

The Color Scheme

Primary Color

#f15c3e

#ffcf37

Secondary Color

#136a60

#e8b87c

#b5d7d1